Who is Dan Pena?

Dan Pena, also known as The 50 Billion Dollar Man, is an American born entrepreneur, philanthropist and the world’s most successful high performance business success coach.

In 1982 he founded Great Western Resources with $820 dollars and during an 8 year period in a bear market he grew it into a $450 million dollar business.

For the past 20 plus years he’s been running his eight-day Castle Seminar from his home Guthrie Castle in Scotland; teaching students his Quantum Leap Advantage (QLA) methodology and has created to date somewhere in the region of $800 billion in equity value amongst his mentees and devotees.

He’s the author of several books, most notably ‘Your First Hundred Million, he is the recipient of countless awards and recognitions, and he was appointed by her majesty the Queen as member of the ‘Order of Saint John’.

Dan pulls no punches as we discuss the influences and events that shaped him, what makes him an effective mentor, his life goals and legacy, and even the ghosts of Guthrie Castle!

This is not for the faint of heart.


00.00 Trailer

00.18 Introduction

01.45 Dan’s early life and background

09.45 Dan’s parents and work ethic

22.40 How can people develop self esteem?

28.30 The changes in Brian Rose of London Real

34.00 What makes Dan an effective coach?

47.30 If Dan woke up with no money whatsoever, what’s the first thing he would do?

50.20 Dan on his biggest failure

58.40 Dan on his purpose

1.07.20 How does Dan define success?

1.08.25 How important is money to Dan?

1.11.00 Why does Dan live in Scotland?

1.12.30 The best piece of advice Dan has ever received

1.15.40 What would Dan’s 5 year old self think of him now?

1.20.00 Was Dan’s dad proud of him?

1.21.00 How do we evolve from where we are?

1.22.00 Dan on Guthrie Castle and it’s history

1.26.50 How does Dan account for ghosts?

1.28.30 What does Dan think will happen when he passes?

1.35.10 What would Dan change in the world?

You can find Dan at:







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